What is Dress Purple Day?
Every October, Children’s Aid Societies across Ontario raise awareness about the important role that individuals and communities play in supporting vulnerable children, youth and families through the provincial Dress Purple Day campaign. The campaign is more important than ever since sadly, the COVID-19 pandemic created additional stressors for families, and in some cases increased risks for the well-being and safety of children and youth.
On Dress Purple Day, we raise awareness that Children’s Aid Societies are community organizations that are part of the circle of care that supports the well-being of children, youth and families. We focus on bringing awareness to the early help and supportive services available to families facing challenges and to the prevention and early intervention work Children’s Aid Societies do to support families and keep children and youth safe at home.
On Dress Purple Day, we celebrate the community that cares for families and share the message that help is available and that no one is alone.
This year, Dress Purple Day will take place on Thursday, October 27, 2023.
All Ontarians are encouraged to wear something purple to show children, youth and families that they are here to help!